Conferences and trade shows are part of every industry. Whether you and your company participate in them is part of your marketing plan. Once you have your plan and schedule - how are you going to prepare to make the most of the money you spend on attending, exhibiting, sponsoring or speaking at these events? Do you have enough staff to get it covered; and not only COVERED but NAILED?
On this episode of MSPradio, we chat with Brian Coffey, Technical Channel Account Manager at Webroot, about the 2015 Threat Brief that Webroot recently published and what MSPs need to know to better protect their clients from the latest data security threats.
Revenue is rallying cry for marketing, as it has been since the last recession and seems to be accelerating. In this episode Eric Kronthal of periscopeUP discusses how SEO is not simply a long term strategy for visibility, but it can be tracked for contributions to revenue. The host this week is Jim Obermayer.
- Near term large expansion of sales force.
- Perhaps immediate need or temporary need that would be difficult to ramp up and ramp down for in house.
- Desire to benchmark the existing sales force against an objective third party that could trigger good healthy competition that could make both the in-house
- Launching a new business or a new product is another trigger event that should cause a manager to think about outsourcing, because a fresh perspective can be valuable to assist in solving unique problems
- Lack of scale to justify an impact, or telephone capacity issue that could hinder a successful launch and related scale issues.
01:34 #1 gripe when searching from mobile is the results don't lead to sites that are mobile friendly.
14:06 "It's (website) is doing what it's supposed to be doing." Are you sure?