When asked, salespeople will always, always say that what they need is a qualified lead. No one can deny that there is no better qualified lead than an appointment with the right person that is considering purchasing a product in their space. In this interview with Mari Anne Vanella, CEO of the Vanella Group, we discuss how an outside service can be so effective in getting an appointment with the right person. The host is Jim Obermayer. Read the rest of this entry »
Mari Anne Vanella has recently been named one of 20 Women to Watch in Sales Lead Management. She is not only a leader in her space, but also has a list of what she's observed as holding women and men back from gaining respect, getting ahead and leading. She's been at all ends of this and feels women just need to quit focusing on the negative aspects of "not making as much as men" and just get into the arena on a level playing field. She's going to tell you the basic, and what should be OBVIOUS steps.
On the humorous side, there were a pile of points she covered with host, Susan Finch that led to this show. They are funny, but because they are true. Listen for the part about the pumpkin sweater and dressing for a bake sale. It's the mindset of scarcity, and putting limits on what you can do. It is all possible.
This episode is generously sponsored by
The Vanella Group, Inc.-- the only firm that delivers telebased lead generation programs exclusively for enterprise technology providers. They achieve results 5 times higher than industry standards for outbound lead generation based on the research published by implementing their unique Telesales 2.0 methodology. We are an award winning leader in this space and get results like no other firms.The Vanella Group supports firms from Fortune 500 companies to startups.To learn more, visit VanellaGroup.com
or call 888-335-0340
and by Validar
Whether you're producing a seminar series, user's conference, lunch and learn, or exhibiting at a tradeshow, Validar has a solution. From capturing leads at tradeshows to managing onsite registration, tracking session attendance, gathering feedback, and providing sponsors lead retrieval we have a full suite of solutions for you. Since 2005 Validar has been turning Corporate Events and Trade Shows into Better Business. Call 888 784 2929 or visit us at www.validar.com