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Sales Lead Management Association Radio

Mar 2017

How Badger Maps increases Sales Rep’s Productivity by 25%


How outside sales representatives spend their time is always in question, but the sales manager seldom looks to mapping software as a way to solve the time on-the-road AND productivity issues.  During our program with Badger Map’s CEO Steve Benson, he explains how mapping software is so much more than a route planner when it comes crushing sales quotas.  The host is Jim Obermayer.  Read the rest of this entry »

Mar 2017

The Greatest Number One, Worst of All time, Failure of Sales Management


250-SLMARADIO-20170316-benson.jpgSales management takes its lumps and everyone has an opinion about the failure of sales management.  In this program, Steve Benson, CEO of Badger Maps shares his opinion about the number one failure of sales management and what can be done to fix it.  The host is Jim Obermayer.

Our Guest Steve Benson

Steve is the Founder and CEO of Badger Maps. After receiving his MBA from Stanford, Steve worked in Outside Sales and Sales Management at IBM, HP and Google where he worked in the enterprise sales group. Steve was Google Enterprise's Top Sales Executive in 2009. In 2012 Steve founded Badger Maps, the #1 Sales App in the Apple App Store, which helps Field Sales People be more successful.

About Badger Maps, Inc Read the rest of this entry »