Guy De La Cruz reprises his appearance on SLMA Radio as we tackle the ever evasive end game of automating the sales lead process. In his last program on July 26, 2016, Guy discussed the subject Why Sales Lead Management Workflow Can Increase Sales 30%. This time we delve deeper into the subject to discuss the 5-6 actions marketing can take to painlessly automate sales lead management. The host is Jim Obermayer.
About our guest Guy De La Cruz Read the rest of this entry »
Host Jim Obermayer will interview Kevin Thornton, EVP of VanillaSoft and discuss the trend (some would say tsunami) of sales departments that are moving from outside to inside positions. Thornton will debate differences in productivity, sales activities and how to measure ROI when going from outside to inside salespeople.He will tackle how to manage, motivate and control these new sales superstars. Using VOIP for the mobile workforce and the software that is more than simple CRM, Thornton will tackle how to help them manage their goals and workday.