DavidCook reveals key sales techniques—including where to insert urgency, when to use a third-party close, and how to shorten the sales cycle. In this interview he will discuss his motivational principles that will help you approach customers with a new level of confidence and enthusiasm you never thought possible. The host is Jim Obermayer.
Award-winning author Dave Cook, CEO and founder of Sales Training On-the-Go, is one of the most in-demand experts on sales training, coaching, and motivation around the world. Cook is the #1 rated producer at Business and Legal Resources (BLR), with awards including: CEO / President's Club Award for Outstanding Sales Achievement for all eleven years of his employment and the Joe Berneski Leadership Award for Outstanding Leadership Skills
With unequaled expertise, Cook’s training will help anyone to rise to the top of their field and achieve their greatest professional goals, faster than they ever thought possible.