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Sales Lead Management Association Radio

3
Mar 2014

Create Predictable, Scalable Sales Revenue

March 3, 2014

Host Jim Obermayer interviews Aaron Ross, best-selling author of Predictable Revenue. Ross reaches back into his experience at SalesForce.com to share a method he has created to allow any company to create predictable revenue.

aaron-ross.jpgAbout Aaron Ross

Aaron Ross is the #1 best-selling author of Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com (called by Inc.com the “Sales Bible of Silicon Valley”). His consulting company, Predictable Revenue Inc., helps companies with sales teams double or triple their growth. Before Predictable Revenue, Aaron worked at Salesforce.com, where he created a revolutionary Cold Calling 2.0 inside sales process and team that helped increase Salesforce.com’s revenues by $100 million. Aaron graduated from Stanford University. He lives in Los Angeles with his wife and four children (also expecting a new baby in June 2014, loves motorcycles, and he keeps his work to 20-30 hours a week.